For apps
Show the app. Skip the shoot.
Turn your App Store page, Play listing or website into app promo videos: your real screens in device frames, one feature per beat, and a download close. 9:16 for TikTok and Reels, 16:9 for YouTube and your site. A 15-second Studio video is 120 credits.
Plans from €30/month · credits included · no free trial
By the pitchboom team · Updated
Studio showcase
Made by the studio
Motion design by the pitchboom studio, on the same Remotion engine. Films we made for our own products, not customer videos. Click one to watch it with sound.
One brief → 3 hooks × 2 formats
The kdpbook.io Meta ad: 3 openings on the same body, each recomposed for 9:16 and 4:5 (re-laid out, not cropped). Tap one to compare.
- Hook A“One sentence. One whole illustrated book.”
- Hook B“I typed one sentence… and got a whole picture book.”
- Hook C“Your kid’s idea… One whole illustrated book.”
kdpbook.io · Launch film (v2)
shortshort.io · Motion film
Footage: Tears of Steel © Blender Foundation · CC BY 3.0
Screens don't sell themselves
Screenshots explain what an app looks like, not what it feels like to use it. Raw screen recordings show everything at once and lose people in the first seconds.
Every release also changes a screen or two, so last month's promo already shows an interface you no longer ship.
Your interface, edited like an ad
Real screens in device frames
Upload your screenshots: templates place them in phone or browser frames and move the camera to the part that matters.
One feature per beat
The app-install structure gives each feature one beat and one line of text, so the video reads without sound.
Update when the UI changes
Swap a screenshot in the storyboard and render again: a 1080p re-render of a finished video is 1 credit per second.
Exports you can trim to store rules
9:16 and 16:9 1080p MP4 files, ready for ads and your website, and a starting point for store previews.
The setup we recommend
- Formats
- 9:1616:94:5
- Lengths
- 15 s30 s
- Goals
- App installsExplainerLaunch
- Platforms
- TikTokInstagram ReelsYouTube
- Quality tier
- Studio · 8 cr / second
- Lead with the outcome, then the screen that delivers it.
- For App Store and Google Play previews, read the store rules first (see the App Store preview page).
What you get
| Length | 15 s by default; any catalog length from 6 to 120 s |
|---|---|
| pitchboom export | 9:16 · 1080×1920, 16:9 · 1920×1080, 4:5 · 1080×1350 |
| File | MP4 · H.264 video · AAC audio · 30 fps |
| 4K | On Pro (+4 credits per second) and Premium (included); Starter exports 1080p |
1. Paste your link or brief
Paste your product page or website, or describe what you sell in two lines. Add your Brand Kit and any screenshots or product photos.
2. Pick the goal and the format
Choose the app installs goal, the 9:16 / 16:9 / 4:5 format and a length between 15 and 30 seconds; pick the Studio tier or another one.
3. Approve the storyboard
Read the storyboard scene by scene. Edit on-screen texts and voice-over lines for free, then approve the estimate.
4. Render and download
pitchboom records the voice-over, adds the music and renders a 1080p MP4. Download it and upload it where you advertise.
Example storyboard
15-second install ad for a budgeting app
9:16 · 15 s · Studio · 120 credits
An example of the storyboard pitchboom writes before anything is rendered: scenes, on-screen text, motion and voice-over. You can rewrite any line or swap a scene for free, then approve.
Scene 1, 0:00–0:02, Hook. On screen: “Where did €312 go?”. Motion · Big number: “€312” counts up on the brand color.
VO · Where did three hundred euros go this month?
Scene 2, 0:02–0:07, Demo. On screen: “Every expense, sorted”. Motion · Your categories screen in a phone frame; the camera pushes in.
VO · It sorts every expense on its own.
Scene 3, 0:07–0:11, Feature. On screen: “Set a limit. Get a nudge.”. Motion · Your notification screenshot in a phone frame; the headline lands above it.
VO · Set a limit and get a nudge before you hit it.
Scene 4, 0:11–0:15, Call to action. On screen: “Get the app”. Motion · Logo, store badges and a download pill.
VO · Get the app and see where it goes.
Angles that work
The three-tap promise
Count the taps it takes to do the main job, and show exactly those taps.
“Split a bill in 3 taps.”
The notification
A notification is a hook people already recognise. Show the one your app sends at the right moment.
“Your train is 4 min late. Leave now.”
The before / after
One messy screen from the old way, then your app's clean screen. No voice-over needed.
“Spreadsheet chaos → one chart.”
What it costs
| What | Credits | At the Starter rate | On Premium |
|---|---|---|---|
| One 15-second video · Studio · 1080p | 120 | €1.20 | €0.96 |
| A batch of 3 takes (15 s each) | 360 | €3.60 | €2.88 |
| A format variant of it (recomposed) | 42 | €0.42 | €0.34 |
| A translation of it (new voice-over and captions) | 63 | €0.63 | €0.50 |
| 4K instead of 1080p, on Pro (€0.54 at the Pro rate) | 60 | Not on Starter | Included |
Credits come with your plan (Starter €30/month, 3,000 credits · Pro €99/month, 11,000 credits · Premium €300/month, 37,500 credits, excl. VAT). Videos shorter than 15 seconds are billed as 15. Every paid action shows an estimate first. When you confirm, the estimate is held from your balance; each finished step consumes its share, and whatever isn't used is released when the job ends. If a render fails on our side, the credits it consumed are refunded automatically.
Fair questions.
Do I need a designer to prepare screenshots?
No. Raw screenshots from your phone or simulator work: templates frame and crop them. Clean, current screens give the best result, so take them from your latest build.
Can it show both iOS and Android?
Yes. Upload screenshots from each platform and say in the brief which store the video is for; the end card can show one store badge or both.
Can I use the video as my App Store preview?
Maybe, with care. Apple's previews must show the app's own experience and are limited to 30 seconds, and Google Play uses a YouTube link. pitchboom videos are motion design around your screenshots: perfect for ads and your website, but check App Store Connect's preview guidelines before you upload one there.
How much does a 15-second app promo cost?
A 15-second video at the Studio tier is 120 credits: storyboard, voice-over, music and the 1080p MP4 render included (€1.20 of credits at the Starter rate, €0.96 on Premium). Credits come with your plan: Starter €30/month for 3,000 credits, Pro €99/month for 11,000 credits, Premium €300/month for 37,500 credits (excl. VAT). You see the estimate before you confirm; it is held, each finished step uses its share, and what isn't used goes back to your balance.
Is there a free trial?
No. There is no free plan, no trial and no free credits: creating videos needs a subscription (Starter €30, Pro €99, Premium €300 per month, excl. VAT), and every plan includes credits each month. Website analysis, free storyboard edits and low-resolution previews cost 0 credits; everything else shows its price before you confirm.
Can I translate a video?
Yes, into 34 languages: a translation keeps the edit and the visuals, writes the new script, records a new voice-over and re-times the captions. A 15-second Studio translation is 63 credits, quoted before you confirm.