For e-commerce
Product pages in. Scroll-stoppers out.
Paste a product page and pitchboom turns it into product video ads: a hook, your product shots in motion, the price or the offer, and a shop-now close, for TikTok, Reels and the Meta feed. Make several takes in one batch to test hooks. A 15-second Studio video is 120 credits.
Plans from €30/month · credits included · no free trial
By the pitchboom team · Updated
Every product needs video. Every week.
Catalogs move faster than shoots. A new colorway, a bundle, a seasonal drop: each one deserves its own ad, and each ad needs a vertical cut, a 4:5 cut and often a square one.
Studio shoots and creator videos are paid per video, and you can't know in advance which hook will work, so most stores test far fewer angles than they would like.
Built for catalogs, not one-off spots
Written from the product page
Name, price, benefits and the offer you choose: the analysis reads the page and the script builds the ad around the strongest selling point.
Your photos, animated
Packshots and lifestyle photos become motion scenes: hero reveals, before / after splits, a price sticker that lands on the beat. No stock footage is added.
Test hooks in one batch
Ask for several variants and get independent storyboards with different openings. Keep the best, recreate later with the same settings.
Formats laid out, not cropped
9:16 for TikTok and Reels, 4:5 for the Meta feed, 1:1 for marketplaces: every scene re-lays itself out for each format.
The setup we recommend
- Formats
- 9:164:51:1
- Lengths
- 10 s15 s20 s30 s
- Goals
- SalesLaunchRetarget
- Platforms
- TikTokInstagram ReelsFacebook / Meta feed
- Quality tier
- Studio · 8 cr / second
- Show the product in the first second and the price or offer before the end.
- Make a retargeting cut that answers the main objection (sizing, delivery, returns) for people who already visited the page.
What you get
| Length | 15 s by default; any catalog length from 6 to 120 s |
|---|---|
| pitchboom export | 9:16 · 1080×1920, 4:5 · 1080×1350, 1:1 · 1080×1080 |
| File | MP4 · H.264 video · AAC audio · 30 fps |
| 4K | On Pro (+4 credits per second) and Premium (included); Starter exports 1080p |
1. Paste your link or brief
Paste your product page or website, or describe what you sell in two lines. Add your Brand Kit and any screenshots or product photos.
2. Pick the goal and the format
Choose the sales goal, the 9:16 / 4:5 / 1:1 format and a length between 10 and 30 seconds; pick the Studio tier or another one.
3. Approve the storyboard
Read the storyboard scene by scene. Edit on-screen texts and voice-over lines for free, then approve the estimate.
4. Render and download
pitchboom records the voice-over, adds the music and renders a 1080p MP4. Download it and upload it where you advertise.
Example storyboard
15-second TikTok ad for a running shoe
9:16 · 15 s · Studio · 120 credits
An example of the storyboard pitchboom writes before anything is rendered: scenes, on-screen text, motion and voice-over. You can rewrite any line or swap a scene for free, then approve.
Scene 1, 0:00–0:02, Hook. On screen: “Run like rent is due.”. Motion · The shoe slams into frame; the headline punches in on the first beat.
VO · Run like rent is due.
Scene 2, 0:02–0:06, Feature. On screen: “30% lighter”. Motion · Big number: “30%” counts up next to the shoe.
VO · Thirty percent lighter than our last pair.
Scene 3, 0:06–0:10, Proof. On screen: “Free returns, 30 days”. Motion · Kinetic headline over the product photo; a check stamp lands in the corner.
VO · Not sure about the size? Returns are free for thirty days.
Scene 4, 0:10–0:13, Offer. On screen: “€129 this week”. Motion · The price sticker drops and wobbles into place.
VO · One twenty-nine, this week only.
Scene 5, 0:13–0:15, Call to action. On screen: “Shop Velocity 2”. Motion · Logo and a shop-now pill on the brand color.
VO · Shop Velocity 2 now.
Angles that work
The objection killer
Pick the question that stops people from buying (size, delivery time, returns) and answer it in the second beat.
“Wrong size? We swap it for free.”
The bundle math
Show what is in the bundle, then the saving. Numbers on screen read faster than numbers in the voice-over.
“3 for 2. Your feet, your call.”
The drop countdown
For a limited release, lead with the date and what makes this edition different.
“Friday, 9 a.m. 500 pairs.”
What it costs
| What | Credits | At the Starter rate | On Premium |
|---|---|---|---|
| One 15-second video · Studio · 1080p | 120 | €1.20 | €0.96 |
| A batch of 3 takes (15 s each) | 360 | €3.60 | €2.88 |
| A format variant of it (recomposed) | 42 | €0.42 | €0.34 |
| A translation of it (new voice-over and captions) | 63 | €0.63 | €0.50 |
| 4K instead of 1080p, on Pro (€0.54 at the Pro rate) | 60 | Not on Starter | Included |
Credits come with your plan (Starter €30/month, 3,000 credits · Pro €99/month, 11,000 credits · Premium €300/month, 37,500 credits, excl. VAT). Videos shorter than 15 seconds are billed as 15. Every paid action shows an estimate first. When you confirm, the estimate is held from your balance; each finished step consumes its share, and whatever isn't used is released when the job ends. If a render fails on our side, the credits it consumed are refunded automatically.
Fair questions.
Does it use my product photos?
Yes: the photos you upload and the images found on the product page. pitchboom animates them with motion design (camera moves, reveals, stickers); it doesn't add stock footage or generate fake product shots.
Can I make ads for my whole catalog?
Each project is one brief, and each video in it is its own job with its own estimate. For many products, create one project per product or per collection. On Pro and Premium, the MCP server lets your own tools estimate and launch them.
Which format should I use on Meta?
4:5 is the usual choice for the Facebook and Instagram feeds, 9:16 for Stories and Reels. Check Meta's current ad specs for the placements you buy; pitchboom keeps texts away from the parts of the frame the apps cover.
How much does a 15-second product ad cost?
A 15-second video at the Studio tier is 120 credits: storyboard, voice-over, music and the 1080p MP4 render included (€1.20 of credits at the Starter rate, €0.96 on Premium). Credits come with your plan: Starter €30/month for 3,000 credits, Pro €99/month for 11,000 credits, Premium €300/month for 37,500 credits (excl. VAT). You see the estimate before you confirm; it is held, each finished step uses its share, and what isn't used goes back to your balance.
Will Meta or TikTok approve the ad?
Nobody can promise that: Meta or TikTok reviews every ad against its own advertising policies, including your product, your claims and your landing page. pitchboom keeps texts and logos out of the zones the app's interface covers and exports a standard 1080p MP4 (H.264, AAC, 30 fps), but approval and performance depend on you and the platform.
Can I get the same video in other formats?
Yes. A format variant recomposes every scene for the new aspect ratio (16:9, 9:16, 1:1, 4:5, 3:4): texts and images are laid out again, not cropped. It is a priced operation quoted before you confirm: a 15-second Studio variant is 42 credits.